New Report Offers 32 Ideas to Increase Giving to Charitable Causes

The Giving Pledge—the effort by Bill and Melinda Gates and Warren Buffett to persuade the nation’s wealthiest people to give most of their fortunes to charity—missed a key opportunity, fund raisers say.

Instead of simply urging other billionaires to give, the Giving Pledge should have asked them to match the charitable donations of people with a lot less money.

That’s one suggestion offered in a