October 23, 2009
A Billionaire Philanthropist Finds Small Gifts Lead to Big Pledges
At the MacAndrews & Forbes holiday party last December, Ronald O. Perelman, the New York holding company's billionaire owner, handed out checks of $25,000 apiece to four small social-service charities.
"I have some major gifts under consideration, and I know that with the troubled economy it will be even more important to step up. But what I'm excited about now is finding small organizations that perform important social services for people who just need a helping hand, whether it
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