A Dynamic Leader Helps Keep a Food Charity’s Cupboards Full

A Dynamic CEO Keeps Food Charity’s Cupboards Full 1

Courtesy of Feeding America

Vicki B. Escarra (left), who took over Feeding America in 2006, has expanded the charity’s visibility—and donations. She came to the organization from the top marketing job at Delta Airlines.

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close A Dynamic CEO Keeps Food Charity’s Cupboards Full 1

Courtesy of Feeding America

Vicki B. Escarra (left), who took over Feeding America in 2006, has expanded the charity’s visibility—and donations. She came to the organization from the top marketing job at Delta Airlines.

This fall, the Jewelers’ Building, an imposing Art Deco building here, was bathed in ­orange light to mark Hunger Action Month and call attention to the mission of one of its tenants, a national network of more than 200 food banks.

For Feeding America, the umbrella group that represents food banks, the first-time display of color was a coming-out party of sorts, as the once-quiet organization has transformed itself into a fund-raising powerhouse.

Behind those efforts

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