August 4, 2005
A Nonprofit Guide to Event Planning
The Special Events Toolbox
by Lauren Goldstein
A charity might choose to hold a special event for numerous reasons: to raise money, lift employee morale, recruit board members, or educate people about its programs. Lauren Goldstein, executive director of Cause Effective, a New York charity, offers nonprofit groups ideas for making sure such events run smoothly.
The bulk of her advice focuses on how to plan for the event. In her first
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