October 17, 2010
Community Fund Makes Gains by Appealing to a Sense of Kinship
David Shaughnessy
Laura McKnight (above, with her daughter) says family-friendly opportunities for philanthropy, such as Giving Cards (shown below) have helped her organization, the Greater Kansas City Community Foundation, broaden its reach.
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David Shaughnessy
Laura McKnight (above, with her daughter) says family-friendly opportunities for philanthropy, such as Giving Cards (shown below) have helped her organization, the Greater Kansas City Community Foundation, broaden its reach.
Over the past two years, tough economic times haven’t stopped the Greater Kansas City Community Foundation from posting the kind of financial numbers most fund raisers would drool over.
In 2008, 158 families, businesses, and individuals opened donor accounts. In 2009, in the midst of one of the worst recessions in American history, that number climbed to 223, and total donations from private sources rose by more than 14 percent.
“Kansas City is an extremely giving
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