Twitter can be a useful tool for nonprofit groups that want to expand their influence and connect with supporters. Jake Brewer, engagement director of the Sunlight Foundation, discusses how his organization uses Twitter to achieve those goals. (Running time: 16:14)
Related Resources
Sunlight Foundation
TechCrunch article on Twitter usage
Gartner, Inc Hype Cycles
Allison Fine, a nonprofit leader and expert on technology and communications, discusses how charities and foundations can more effectively use social-media tools to spread their messages and raise money. Ms. Fine will incorporate suggestions and questions from readers into her podcasts and invites you to send e-mail messages to her at afine@demos.org. Look for new installments on the first Thursday of every month.
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