March 21, 2010
More Grant Makers Are Supporting Charity Efforts to Diversify Revenue Sources While Holding Them to Higher Standards
Next month Kids Corporation, a Newark, N.J., charity that runs a summer camp, after-school programs, and a free health clinic for schoolchildren, will break ground on a new greenhouse and garden that will produce fresh vegetables year round.
The charity will use some of the vegetables to promote its mission—helping needy kids stay healthy—but it also hopes sales of the vegetables will provide $96,000—or about 10 percent of the organization’s budget.
How America Gives