Failure to Adapt to Major Societal Changes Could Cause Big Trouble, Fund Raisers Told

Big changes sweeping across society and the financial world mean fund raisers need to overhaul their approaches to seeking planned gifts or risk major losses in donations, said two speakers at the annual meeting of the National Committee on Planned Giving here.

Jeffrey W. Comfort, senior director of planned giving at Georgetown University, in Washington, and Cynthia Wilson Krause, president of the consulting firm Wilson & Krause, in Dallas, interviewed 30 fund raisers who

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