August 20, 2009
George Weissman, corporate patron of the arts
Age at death: 90
How he was tied to philanthropy: As chief executive of Philip Morris, he started the company's arts-sponsorship program in the 1960s.
How he made his mark: At a time when it was rare for a corporation to support adventurous cultural endeavors, Mr. Weissman encouraged Philip Morris to do just that. The company was the first corporate sponsor of the Whitney Museum of American Art, and in 1983 installed a branch of the museum in the lobby of
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