March 6, 2008

Gifts to Walkathons and Other Events Rise 12%

By Holly Hall

Charities collected $1.6-billion last year through 30 of the biggest marathons, walkathons, bike races, and similar fund-raising events, according to a new survey. That was about 12-percent more than they raised in 2006.

In the events, participants ask people to sponsor them by pledging money that's paid when participants finish the competition.

Conducted by the Run Walk Ride Fundraising Council, a Rye, N.Y., group for event organizers, the survey was the second annual study of

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