April 28, 2005
Guidebook Promises Practical Advice For Raising Money
Effective Fundraising for Nonprofits: Real-World Strategies
That Work
by Ilona Bray
Ilona Bray hopes to appeal to executive directors, fund raisers, board members, and others who may think they are too busy to digest an entire book on raising money. Her book skips over theories of fund raising to focus on the kinds of tips she says will enable charity officials to succeed.
Ms. Bray, a former development director at the International
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