Fast-Growing Group Uses Humor and Fun to Raise Money for Men’s Health

Men’s Health Charity Wins Dollars and Volunteers With Hip Approach 1

Courtesy of Movember Foundation

Movember encourages men to grow mustaches and hold lighthearted events to raise money to fight prostate cancer. The movement, which started in Australia, has raised $174-million since 2004.

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close Men’s Health Charity Wins Dollars and Volunteers With Hip Approach 1

Courtesy of Movember Foundation

Movember encourages men to grow mustaches and hold lighthearted events to raise money to fight prostate cancer. The movement, which started in Australia, has raised $174-million since 2004.

If Adam Garone gets his way, mustaches will soon become as powerful and iconic a fund-raising symbol as the pink ribbon is for breast-cancer groups.

What started out as a joke between Mr. Garone and his friends in Australia has blossomed into an international movement that has raised $174-million since 2004, primarily for groups that help men detect and treat prostate cancer. This year the Movember Foundation, a charity he co-founded, hopes to raise $95-million in the United States