March 18, 2004
Holding Stellar Fund-Raising Events
Special Events: Proven Strategies for Nonprofit Fundraising,
Second Edition
by Alan L. Wendroff
Holding a special event can help a charity educate the public about its mission, recruit volunteers, and allow for face-to-face solicitations for donations, writes Alan L. Wendroff, a consultant in San Francisco. His book offers advice on planning award receptions, sports tournaments, auctions, and other fund-raising events.
Mr. Wendroff
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