August 21, 2008
It's Time to Focus on a New Generation
The millennials are coming! The millennials are coming! In hallways, boardrooms, and conference calls across the nonprofit world, this warning cry is ringing out.
But too many in the nonprofit world forget that the millennials are already here. They are the people born from 1982 through the late 1990s dominating the world around us. They outnumber the baby boomers who are alive today.
Not preparing for and welcoming the millennials is more than a missed opportunity. It is a
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