April 23, 2009
Keeping Charity-Owned Businesses Afloat in the Economic Downturn: Tips From Experts
Daunting economic conditions make it more challenging than ever for nonprofit groups to start a business or keep one afloat. Experts offer the following suggestions:
Don't panic. The fundamentals of business don't change, even in a downturn, says Rolfe Larson, who runs a consulting company that specializes in nonprofit business ventures. To be successful, he says, businesses still have to lure and keep customers, provide good service, and keep prices
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