August 11, 2013
Many Ways to Tap Into Hispanic Generosity
Hispanics have a tradition of helping each other financially, but organized philanthropy is new to them
Chris Takagi, for The Chronicle
Evangelina Montenegro’s philanthropy roots can be traced to her childhood journey across the Mexican border into the United States.
Ms. Montenegro, a financial analyst at Visa, in San Francisco, was attending an event for Hispanic executives when she learned about an effort to aid young illegal immigrants who had come to America as she had.
A representative of the local Latino Community Foundation urged the event’s attendees to get their friends together and donate