'Portfolio': Cultural Patronage

By Ian Wilhelm

As competition to attract donors intensifies, many arts groups are increasingly offering patrons an opportunity to support particular artists, says Portfolio magazine (May).

"For some wealthy donors, it is no longer enough to see one's name in the program or even etched into the wall of a symphony hall. Today's Medicis are seeking the personal connection — and yes, the bragging rights — that come with supporting an individual artist," the magazine