May 29, 2003
Postal Service Proposes Change to Nonprofit Mail
The U.S. Postal Service has proposed that charities and professional fund raisers be allowed to share the financial risk of sending direct-mail solicitations at nonprofit rates, causing consternation among some direct-mail experts and charity officials.
Currently, to be eligible to send appeals at nonprofit rates, charities must assume 100 percent of the financial risk incurred by sending the solicitation. An outside company can help
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