• Thursday, May 24, 2012
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Reaching Out to Donors in Their 20s

Thursday, June 16, at noon U.S. Eastern time

How can your organization build effective relationships with the next generation of donors? What motivates people in their 20s—known as the millennial generation—to get involved in philanthropy? And how do cutting-edge organizations connect with this powerful group of young donors?

For answers to these and other questions, read the transcript below of a wide-ranging discussion with the organizers of the Millennial Donors Summit.

The Guests

Daniel Kaufman, co-founder of the One Percent Foundation, a group that seeks to encourage young people to give at least 1 percent of their income to charity, and co-founder of Third Plateau Social Impact Strategies, a consulting company that works with individuals, nonprofits, foundations, and businesses to build relationships with young donors. He serves on the Board of Directors of the Tutorpedia Foundation and as a representative on the Council on Foundations' Next Gen Task Force.

Erica Williams, senior strategist at the Citizen Engagement Lab, a nonprofit that uses technology to help people take action on important public-policy issues. She has led national efforts to help young people organize to work together to advocate on issues such as voter registration, health care, and higher-education spending.