Report Suggests Strategies for Web 2.0 Technology Use

A new report looks at how foundations are using interactive Web 2.0 technology, such as blogs, podcasts, and social networks, in their communications — and urges philanthropies to do more.

Some foundations are already embracing technology tools that allow for two-way communications, write the study's authors David Brotherton and Cynthia Scheiderer. The report was published by the Communications Network, a membership organization for public-relations professionals who work

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