'Smart Money': Donors' High Expectations

Elaine Vasquez, a community-newspaper publisher in Fort Lauderdale, Fla., who donated $100,000 last year to local charities, says she wants an opportunity to manage the use of her money. For example, before she agreed to give money for a new geriatric-education database to Nova Southeastern University, she told the institution it had to use more student workers to trim its budget.

Such donors are becoming more plentiful, notes Smart Money (January).

While wealthy donors

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