December 11, 2008

Trying to Spread the Giving Spirit

Nonprofit groups are experimenting with new ways to ensure that donations flow over the holidays

By Holly Hall and Paula Wasley

Holiday fund-raising season began a lot earlier than usual at many charities across the country.

Seeking ways to offset the effects of the deepening recession, nonprofit groups are working harder and trying new tactics to stimulate giving in the final weeks of the year — a crucial time for organizations that depend on the holiday spirit, and the lure of tax breaks, to build their coffers.

So far this year, many charities have seen sharp drops in the amount of money

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