About Managing
Economy’s Strain Puts New Demands on Leaders 
A new study of 4,600 charities shows a continued grim picture of rising demand for aid and a shortage of cash. But it also points to what matters most in tough times: a strong board and chief executive.
Most Foundations Gave Raises Last Year 
An upward tick in the economy has created a rosier picture than in recent years, although the size of recent pay increases is relatively low.
Number of Charities Dropped Sharply Last Year
The Internal Revenue Service's action to revoke the tax-exempt status of nonprofits that had not filed paperwork is the key reason behind the 16-percent drop.
Finances Pose an Obstacle for Older People Seeking Nonprofit Careers 
The bad economy has made more people worry they cannot afford the income loss they might sustain if the move into charity work.
How Charities Can Tell Their Stories With Data
Two experts provide advice on how nonprofits can use graphics to explain complex issues.
Nonprofits Need to Get Smarter About Using Social Media, Say Authors 
Using social media effectively may require unlearning standard practices in marketing to make content more authentic, say two experts in their new book.
How Charities Can Find the Right Social-Media Tools 
The authors of 101 Social Media Tactics for Nonprofits share their suggestions for the best tools to help charities.
Small Nonprofits Offered Advice on Social Media
Setting goals is essential for groups that are tight on staff and money, a new report says.
New App From the Metropolitan Opera 
YouTube Offers Live Streaming Video to Nonprofits
The video site now allows members of its nonprofit program to broadcast live video through their accounts.
GuideStar’s Top Executive Plans to Step Down 
Bob Ottenhoff, who led the charity for a decade, says the organization is now financially sustainable and that allows him to seek a successor.
Vesper Society Hires Museum Leader as CEO 
Miyoko Oshima, a top official at the Japanes American National Museum, will head the San Francisco operating foundation, which supports efforts to promote social justice.
About Fundraising
Audubon Hopes Unifying Affiliates Will Help Its Mission 
The 107-year-old organization has made sweeping changes under the leadership of David Yarnold to corral affiliates around the country to...
'Not Your Grandmother’s Audubon’ Seeks to Woo Young Supporters 
By offering innovative Internet games, hip social events, and other events that attract people in their 20's and 30's, the National Audubon Society seeks its next generation...
Comic Videos Help Charities Get Attention 
Nonprofits say a lighthearted touch often gets more attention than emotional images like crying puppies or kids with extended bellies.
Sex and Satire Help Cancer Charities Promote Breast Screenings 
One charity mimicked Madison Avenue tacitics while another mocked nonprofits' heart-tugging appeals.
A Museum Staff Boards a YouTube Bandwagon 
The Atlanta History Center mimicked a popular video that captures cliches that different types of people use, as staff members collected all the hilarious questions they get...
An Animal Charity’s Slick Musical Product Meets a Legal Waterloo 
A North Carolina group got in trouble with the pop group Abba because its video with the group's songs seemed too professional and commercial.
About Giving
Foundations Struggle To Get Evaluation Right
As grant makers face pressure to prove their money helps society, they are taking an array of approaches.
A Community Fund Lures Young Donors With a Magazine 
The Austin Community Foundation wants to help its hometown shed its stingy image and inspire its youngest residents to get involved with good causes.
Going the Extra Mile for Charity 
The growing number of people who pursue punishing athletic activities to raise money for good causes is putting new strains on nonprofits.
Making the Most of an 'Extreme’ Volunteer: Tips For Charities 
In dealing with people who want to puruse arduous athletic events for a good cause, nonprofits must takes steps to make sure they control donations and their organization's...
A Philanthropist Takes the Long View 
A young philanthropist bent on giving away half his fortune, the technology entrepreneur Greg Carr says social change isn't a short-term commitment. That's why he has given...
A New Web Site Gives Charities Tools to Check Performance 
A Web site more than two years in the making gives social-service groups a new tool for collecting and analyzing real-time data to help them improve programs and measure...
Foundation Evaluators Have Tough Jobs
Grant makers struggle to structure evaluations to they will shape pograms and inform decisions.
Opinion
How Data Can Improve a Nonprofit’s Work 
Leadership and incentives to staff members are critical if nonprofits expect to improve their programs by measuring results.
Coverage of Community-Service Agency Failed to Offer Full Picture 
National-service advocates criticize a series of articles about the Corporation for National and Community Service and President Obama's nominee to lead the organization.
Other Features
African Newcomers Get Help Adjusting to American Life
For individuals and families struggling with relocation issues, the Colorado African Organization offers not just English, computer, and civics classes but help in navigating...
Leadership Prize Winners Work in Middle East and Subharan Africa 
Soraya Salti, regional director at Injaz Al-Arab, and mothers2mothers, a charity in South Africa, have each won the $250,000 Henry R. Kravis Prize in Leadership.
'New Yorker’ Profiles a Giving Adviser to the Stars 
Celebrities have a tremendous ability to attract publicity and money for worthy causes, but working with them can pose some challenges for charities, the magazine notes in a...






