November 27, 2008
Worry-Free Fund Raising
Lincoln Center's president offers a primer on winning donations, even in tough times
As the global financial crisis erupted this fall, it might not have seemed like the ideal time to publish a fund-raising primer guided by the premise that philanthropic resources are abundant and available to anybody who understands how to ask for them.
But Reynold Levy, a veteran fund raiser and former grant maker whose new book is called Yours for the Asking: An Indispensable Guide to Fundraising and Management, argues that even in a troubled economy, a lot of people still
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