What are the most pressing issues and trends that will confront the nonprofit world in 2010?

As part of its year-end issue in December, The Chronicle will present its list of the top 10 trends, along with analysis of why and how these trends are important to those who care about the nonprofit world.

And we’re relying on you to help us formulate our list.

We recently asked our followers on Twitter to offer their top trends.

So far, more than 100 people have shared their thoughts. We’ve added the hashtag #nonprofit2010 to the conversation, a move that makes it easier for people to see how others have responded.

We invite you to share your thoughts on the most significant trends facing the nonprofit world in 2010 by posting a comment below. We also encourage you to jump into the conversation that is unfolding on Twitter. Your insights will help us as we put together a list that ...

People in the nonprofit world now have a new feature on Twitter that can allow them to create lists of followers centered on a specific topic.

In the past, Twitter users had only two lists at their fingertips — a list of people they are following and a list of people who follow them.

The lists are long and offer no options for searching, grouping, or segmenting.

As a result, when a Twitter account gets thousands of followers, sifting through the list becomes an exercise in frustration.

The new Twitter Lists feature removes some of that frustration by allowing users to create user lists by category.

The Chronicle‘s Twitter feed, for example, now includes lists of nonprofit groups, foundations, and our own writers and editors, among others.

We’ll be adding to these lists — and creating new lists — in the coming days, weeks, and months. And we expect this to be an evolving...

All four television networks this week are incorporating the themes of volunteering and service into the plot lines of many of their most popular shows.

To keep track of what’s happening — and to discuss how this effort is affecting the nonprofit world — the Chronicle is playing host to a daily live blog.

We invite you to report on how your favorite shows are highlighting service and volunteering and to share your thoughts on whether the shows are hitting the mark.

To join the conversation, click on the window below and follow along.

We’ll be checking in throughout the weekend to offer updates and post your thoughts on how the television world is taking part in this campaign.

Talking About Network TV’s Service Campaign: Weekend Edition

All four television networks this week are incorporating the themes of volunteering and service into the plot lines of many of their most popular shows.

To keep track of what’s happening — and to discuss how this effort is affecting the nonprofit world — the Chronicle is playing host to a daily live blog.

We invite you to report on how your favorite shows are highlighting service and volunteering and to share your thoughts on whether the shows are hitting the mark.

To join the conversation, click on the window below and follow along.

Day 4: Talking About Network TV’s Service Campaign

All four television networks this week are incorporating the themes of volunteering and service into the plot lines of many of their most popular shows.

To keep track of what’s happening — and to discuss how this effort is affecting the nonprofit world — the Chronicle is playing host to a daily live blog.

We invite you to report on how your favorite shows are highlighting service and volunteering and to share your thoughts on whether the shows are hitting the mark.

To join the conversation, click on the window below and follow along.

You can also catch replays of Monday’s and Tuesday’s discussions.

Day 3: Talking About Network TV’s Service Campaign

Does your nonprofit group have a show-stopping tag line that conveys to prospective supporters what you do in succinct, vivid language?

Nancy Schwartz, a nonprofit marketing consultant and author of the blog Getting Attention finds that 7 in 10 nonprofit groups either rate their tag lines as poor or fail to use one at all.

As a result, they are missing an opportunity to reach new followers, Ms. Schwartz writes.

“A nonprofit’s tag line is hands down the briefest, easiest, and most effective way to communicate its identity and impact,” she writes.

So what makes a terrific tag line?

Ms. Schwartz, who collected more than 1,700 tag lines from nonprofit groups as part of her annual Nonprofit Tagline Awards competition, offers some examples.

Among her favorites:

• Nothing Stops a Bullet Like a Job — Homeboy Industries, in Los Angeles

• Send a Net. Save a Life — Nothing but ...

All four television networks this week are incorporating the themes of volunteering and service into the plot lines of many of their most popular shows.

To keep track of what’s happening — and to discuss how this effort is affecting the nonprofit world — the Chronicle is playing host to a daily live blog.

We invite you to report on how your favorite shows are highlighting service and volunteering and to share your thoughts on whether the shows are hitting the mark.

To join the conversation, click on the window below and follow along. iParticipate Day 2: Talking Television and Service

• Is fund raising stuck in the 1960s world of the AMC show “Mad Men,” where consumers make purchasing decisions not on a product’s quality but on the way the product’s advertising makes them feel? Elie Hassenfeld, of GiveWell, a nonprofit group that identifies the most effective charities, asks that question on the organization’s blog.

• The percentage of United Ways receiving the highest ranking on Charity Navigator, a nonprofit watchdog, fell from 35.7 percent in 2007 to 13.1 percent last year, Charity Navigator reports on its blog. The group did not speculate on what triggered the decline.

• During a recent charity gala with British entrepreneur Richard Branson, several fund raisers gave their profession a black eye by inappropriately asking for money during the question-and-answer period of his speech, writes Beth Breeze, a researcher with the Centre for Charitable Giving...

All four television networks this week are incorporating the themes of volunteering and service into the plot lines of many of their most popular shows.

To keep track of what’s happening — and to discuss how this effort is affecting the nonprofit world — the Chronicle is playing host to a daily live blog.

We invite you to report on how your favorite shows are highlighting service and volunteering and to share your thoughts on whether the shows are hitting the mark.

To join the conversation, click on the window below and follow along.

iParticipate: Talking Live About TV and Volunteering

Beginning Monday, more than 60 national TV programs have agreed to incorporate story lines about volunteers into their scripts, highlight real-life volunteers, broadcast public-service announcements, or ask cast members to tape pieces that encourage people to volunteer.

This unprecedented effort promises to spotlight on nonprofit groups to tens of millions of viewers.

And the Chronicle would like to join you in following how popular shows like Desperate Housewives, CSI:NY, and The Office are incorporating service and volunteerism into their plot lines.

Since we can’t plop down on your couch, we’d like to share the experience with you virtually.

Beginning Monday, the Chronicle will play host to live chats on our Give & Take blog. We’ll follow the shows as they are aired, hear your thoughts about what’s on the air, and gather public reaction.

Stay tuned for more details...