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December 31, 2008, 07:06 AM ET
Prospecting's Top 5 of 2008
What were Chronicle readers’ favorite posts on the Prospecting blog?
Here were the most popular, in order of the number of people who read them:
1. Charitable Giving Might Not Melt Down — Amid all the doom and gloom about the economy, John J. Havens, a researcher at Boston College’s Center on Wealth and Philanthropy. said that unless national incomes drop sharply, the decline in giving may not last long or be significant.
2. Bad Fund Raisers: Why Do Charities Keep Hiring Them — Why do normally well-run charities hire notoriously poor fund raisers? This September post offered some explanations — and prompted many readers to chime in with their views.
3. What Are Your Favorite Fund Raising Blogs? — Roger Carr, a fund raiser took note of what he considers to be list the top 10 blogs about fund raising.
4. A Blah Fund Raising Appeal Backfires — It turns out that jokes about the economic crisis and the increased financial needs of students just aren’t funny when they appear in a fund-raising letter from your alma mater.
5. Can Twitter Help Your Cause Raise Money? — The author and social-media consultant Beth Kanter offered some examples of successful efforts to raise money on Twitter.
What were your favorite Prospecting items of 2008 and what topics do you think will receive the most interest in 2009? Click on the comments link below this post to share your thoughts.
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