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November 16, 2009, 01:40 PM ET
Rich Donors Retool to Maintain Philanthropy in Tough Times
The economic crunch has prompted wealthy philanthropists to become more creative in their giving, cutting aid to big, stable institutions in favor of smaller groups facing a tougher struggle to survive the downturn, writes The New York Times.
While the recession has some donors “frozen in place,” said Melissa Berman, president of Rockefeller Philanthropy Advisors, “others have a more philosophical temperament and have continued on a steady course.”
In the article, the philanthropists Amy Robbins, Jeff Skoll, and Donald and Barbara Jonas discuss how their foundations have changed tack to deal with diminished resources.
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