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Fund Raising the Don Draper Way, and More: Monday’s Roundup

October 19, 2009, 11:37 am

  • Is fund raising stuck in the 1960s world of the AMC show “Mad Men,” where consumers make purchasing decisions not on a product’s quality but on the way the product’s advertising makes them feel? Elie Hassenfeld, of GiveWell, a nonprofit group that identifies the most effective charities, asks that question on the organization’s blog.
  • The percentage of United Ways receiving the highest ranking on Charity Navigator, a nonprofit watchdog, fell from 35.7 percent in 2007 to 13.1 percent last year, Charity Navigator reports on its blog. The group did not speculate on what triggered the decline.
  • During a recent charity gala with British entrepreneur Richard Branson, several fund raisers gave their profession a black eye by inappropriately asking for money during the question-and-answer period of his speech, writes Beth Breeze, a researcher with the Centre for Charitable Giving and Philanthropy at the University of Kent.
  • The Entertainment Industry Foundation’s effort to insert volunteer themes into major television shows will ruin “entertainment for everyone with a bunch of ham-handed do-gooder messages,” says a satirical article on Gawker.com, the celebrity gossip Web site. “It’s one thing to mess with Americans health care or tax deductions,” it says, but “if America has to get up off its couch, its not gonna get up quietly.”
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