Sometimes it makes sense for a nonprofit organization to charge some customers a higher price as a way to subsidize a service for others via discounts, Rafi Mohammed, a business consultant, writes in a post about nonprofit pricing on the Stanford Social Innovation Review’s blog.

Compelling photographs are critical to a sucessful appeal, but the images should not contradict the solicitation’s message, Jeff Brooks, creative director at TrueSense Marketing, writes on Future Fundraising Now.

On his blog, Transformational Giving, Eric Foley, chief executive officer of Seoul U.S.A., rewrites from a fund raiser’s point of view Leo Tolstoy’s short story, Three Questions. In the reworked story, Mr. Foley asks his own three questions: “What is the best time to ask for a gift? Who are the most important donors to work with? What is the most important fund-raising activity to do at all times?”