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Why Charities Should Woo Young Donors, Plus More: Thursday’s Roundup

December 17, 2009, 11:17 am

  • While some charities avoid seeking donations from people under 40 because they lack sizable financial assets, cultivating younger donors is key to the long-term success of nonprofit groups, says Derrick Feldman, a fund-raising consultant, on the Case Foundation’s Social Citizens blog.
  • Should the government allow tax deductions solely for donations to charities that can prove their ability to solve social and environmental problems? Lucy Heady, director of measurement for New Philanthropy Capital, a nonprofit research organization, raises this question on the British group’s blog.
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