EBay, the online auction company, has started a Web site to sell goods produced with social and environmental goals in mind, reports the Associated Press.

WorldofGood.com will sell fixed-price products that have a positive effect on suppliers and the planet, such as fair-trade jewelry and housewares made from renewable sources like bamboo. The nonprofit groups Rainforest Alliance and Co-op America will screen sellers and verify items listed on the site, reports the news service.