In today’s economy, nonprofit leaders need to understand how to effectively promote their organizations, programs, and fund-raising campaigns.

Many groups want to use online social networks to get their messages out but don’t know how to build their images and get attention on the networks.

In an online discussion on June 2, we’ll discuss how you can ensure that your organization stands out through online networks such as Facebook, Twitter, and LinkedIn and explore how those tools can complement traditional marketing efforts.

The Chronicle’s online discussions are free and open to everyone. People who ask questions in advance have a better chance of getting answers.