Silicon Valley’s Entrepreneurial Ways Shake Up Philanthropy

USA Today explores the growing impact of Silicon Valley billionaires on the world of charity, from nine-figure gifts to entrepreneurial projects that use commercial consumer products for social good.

The article cites donations like Facebook CEO Mark Zuckerberg’s $500-million stock pledge to the Silicon Valley Community Foundation and the $100-million given away by Google last year. It also examines groups such as Not for Sale, an organization that fights human trafficking and that is supported by Google and eBay founder Pierre Omidyar, that are creating for-profit affiliates to market products that pump revenue back into the charity.

That mix is gaining traction with more traditional charities such as international relief agency CARE, which created a similar commercial subsidiary.

Read more on Mr. Zuckerberg’s gift and the impact of young tech philanthropists in The Chronicle of Philanthropy’s Philanthropy 50 report on 2012′s biggest donors.

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