A new organization in Boston is aiming to divert some of the big dollars generated by the lucrative ticket-scalping industry to charitable causes, The Wall Street Journal reports.

Charity Partners, a for-profit firm run by a co-founder of the discount travel Web site Priceline.com, has raised more than $3-million for the Boys & Girls Clubs of America, Habitat for Humanity International, and other nonprofit organizations during a low-key two-year pilot period. The company is now raising its profile, with admissions for acts like Coldplay, Santana, and Diana Krall on their summer tours.

The firm resells marked-up tickets at its site, Tickets-for-Charity.com, donates the extra revenue to causes chosen by the performer or the ticket buyer, and makes its money from a service fee on the transaction.

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