Author Archives: Peter Panepento
May 11, 2011, 11:34 am
Groupon, the popular online group-discount site, gets a lot of attention for its deals on sushi and spa treatments. But the site also has strong charitable roots—and big ideas about how it can use its popularity to help raise more money for nonprofits.
And it recently started an effort dubbed “The G-Team” in which Groupon users are encouraged to donate money to help selected charities.
But there’s a catch: The selected charities only receive donations if enough donors agree to make a contribution. Charities can apply online.
In the latest episode of The Chronicle podcast Social Good, Allison Fine, the host, interviews G-Team’s director, Patty Huber. Ms. Huber describes how the program works, what she’s learned from the effort, and why it’s important to offer surprises to…
April 8, 2011, 2:51 pm
Much of the discussion about social media lately has focused on its usefulness to nonprofits, especially fund raisers. But there’s little talk about social media from the philanthropist’s side, as tools like Kickstarter give donors greater access to information about specific causes.
In the April edition of The Chronicle‘s Social Good podcast series, Lucy Bernholz, blogger and founder of Blueprint R&D, and Joel Fleishman, the co-author of the recently released book Give Smart: Philanthropy That Gets Results, join Allison Fine, the host, in discussing how age and technology are affecting giving and which foundations have embraced social media.
February 9, 2011, 3:04 pm
Nonprofits are increasingly using social networks such as Facebook, Twitter, and YouTube as key components of their annual fund-raising appeals.
Just how effective are these efforts? And what can fund raisers learn from those who have been experimenting with these tools?
Allison Fine, the host of our monthly Social Good podcast, recently spoke with Katya Andresen, chief operating officer at Network for Good, and Lena Shaw, social media marketing manager at the University of California at San Francisco, to learn how charities successfully used social media as part of their year-end fund raising appeals.
January 12, 2011, 11:36 am
Nonprofits are increasingly relying on social networks to keep track of and connect with supporters.
But what happens when one of these networks disappears?
Rumors recently began to surface that Yahoo would be shutting down del.icio.us, a widely used social bookmarking site.
Since then, del.icio.us has released a statement saying it isn’t shutting down but instead is looking for other “fits”—in other words, a buyer.
But the uncertainty of this popular social network has raised questions about what would happen to its users if it were to shut down.
For the latest episode of The Chronicle podcast Social Good, Allison Fine, the host, interviews Allyson Kapin, co-founder of the Rad Campaign, and Michele Martin, social-media consultant, to discuss how users can protect themselves when social media sites transition or go offline.