Pinterest this week unveiled new free accounts for nonprofits and businesses to help them make better use of the popular social network.

The new accounts don’t look any different from personal accounts, but people who manage the new pages will be prompted to verify their Web sites by uploading an HTML file to their server. They will also be asked to add “follow” and “pin it” buttons to their sites.

Pinterest also added two features that allow people to embed pins and boards on other sites more easily.

To learn more about the new accounts and see case studies from businesses, go to business.pinterest.com.

Will this change how your nonprofit uses the visual social network?

Send an e-mail to Cody Switzer.