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YouTube Seeks to Improve Nonprofit Videos

YouTube in recent weeks has turned its focus to helping nonprofits create more powerful, effective videos, with a new “playbook” guide and a chance to participate in a one-day video boot camp in San Francisco.

The free 24-page guide, “YouTube for Good,” helps nonprofits devise attention-grabbing names and code their videos’ descriptions to make them more visible to search engines, tell better stories, and use video as part of  broad campaign.

The San Francisco event is part of the company’s Next…