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The Chronicle of Philanthropy
Opinion

May 19, 2009

Charity Tuesday Takes Off On Twitter

It’s official: The nonprofit world is officially a more popular topic on Twitter than swine flu.

Thousands of users of the social-networking Web site Twitter are posting Tweets today under a tag called #charitytuesday. Tags are used to help Twitter users mark messages so other people can quickly find information about specific topics.

The #charitytuesday tag was created as a way to help nonprofit groups to spread the word about their causes on Twitter and to help charities better understand how to use the site, writes John Carnell on the British blog TechnicaVita.

Mr. Carnell writes that many charities have been slow to embrace Twitter, though he hopes the #charitytuesday tag will help hasten the site’s use.

Given the amount of activity surrounding the tag today, he might be right.

In Twitter’s list of the most popular topics on the site, #charitytuesday ranked No. 2 this morning.

Is your nonprofit group using the #charitytuesday tag to promote its efforts on Twitter? If so, is it helping you gain more followers or generate more awareness for your cause?

Click on your comments link below this post to share your thoughts — or send us a message on our Twitter page.

Peter Panepento

Comments

  1. #charitytuesday works great even here in South Africa – A huge thank you to the person who thought it up ;-)

    — amawheelies    May 19, 10:49 AM    #

  2. Here’s one direct service organization that tweets: Wings for Kids (@wingsforkids; www.wingsforkids.org). I’m really impressed with how they have embraced a social media tool like Twitter. Would love to hear about their experiences.

    — Ingvild Bjornvold, Social Solutions    May 19, 10:50 AM    #

  3. there are hundreds really worthwhile causes on twitter – I hope you are following some of them! @TheRyansWell @AICforChildren @NonprofitNet @Kiva @aglimmerofhope @onedayswages and so on…

    — J. Roth    May 19, 10:56 AM    #

  4. This is a great blog post. We @loveboxuk actually started #charitytuesday with the help of John Carnell and are so pleased it’s been embraced on Twitter. Show your support for charities and #charitytuesday but displaying a Lovebox on your favourite social network now..

    Download free from

    http://www.lovebox.org.uk/

    — Michael Murdoch    May 19, 11:20 AM    #

  5. This is a great way to get involved with charities! If you live in the Ausitn area, check out www.ccctx.org

    — Catholic Charities    May 19, 11:45 AM    #

  6. We love #charitytuesday! Its so great that social media is helping causes! You can follow @oralcancerfnd

    — Megan    May 19, 12:53 PM    #

  7. This is a super new tool for nonprofits to make their presence even more evident on Twitter. The hashtag itself has been successfully used for fundraising as well as for awareness-raising. Check out #tweettoremind, #abreathaway, and #apowerfulnoise, for example.

    — Charles    May 20, 10:20 AM    #

Commenting is closed for this article.



Copyright © 2009 The Chronicle of Philanthropy