May 17, 2007
Council on Foundations 'Very Pleased' With Bloggers' Coverage
Council on Foundation members were “very pleased” with the coverage by bloggers at the organization’s annual conference in Seattle.
Jeff Martin, the Council’s director of media relations, tells Sean Stannard-Stockton’s Tactical Philanthropy that he believes there was some apprehension among some members about plans to open the meeting’s doors to bloggers.
But he says that apprehension faded once the conference began and members were able to see considerable coverage of the event in real time.
“There was some confusion or misperceptions of even what the bloggers would be doing,” Mr. Martin told Mr. Stannard-Stockton in an interview, the transcript of which was posted on Mr. Stannard-Stockton’s blog. “My response was that, How would you handle it if The New York Times were there or any of the major newspapers or any of the major media? It’s the same medium. I just think that we need to get into the 21st century.”
Mr. Martin says he expects the organization to experiment with other approaches in the future. “We do have to take it up a notch or two, and what we will be working on with our Web team is probably some live-streaming video, to make it as live or as close to live as possible, so that people can be a part of it who can’t be physically there,” he says.
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