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The Chronicle of Philanthropy

How to Use Facebook Causes to Promote Your Nonprofit Group

Tuesday, October 13, at 12 noon, U.S. Eastern time

Facebook Causes, a tool created to let people develop their own charitable projects and campaigns on the popular social networking site Facebook, has become a useful tool for many nonprofit groups that want to raise money and reach out to potential supporters, especially young people, online.

But fund raising isn't the only reason to use Causes. How might the tool be used to simply attract people to a nonprofit organization's Web site where they can find out how to volunteer, donate, or just learn more about a charity? How should nonprofit leaders use Causes to talk about their charity's mission? How does one get started using the Causes tool? What's the difference between a cause and a nonprofit profile?

Join us Tuesday October 13 at noon Eastern time to pose your questions to an official of Facebook Causes.

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The Guest

Sarah Koch is a nonprofit coordinator at Facebook Causes, where she focuses on helping nonprofit organizations and other organizations develop effective online campaigns. Previously, Ms. Koch worked as a community health educator and as a grant-proposal writer.


Copyright © 2009 The Chronicle of Philanthropy