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September 05, 2008

Online Discussion Next Week: Creating a Better Annual Report

Mark your calendar for our online discussion next Tuesday on how to create a better annual report.

Too often, groups waste valuable time and money producing reports that aren’t read and that fail to meet even their most basic goals.

As a result, some marketing experts are advising charities to rethink the way they produce annual reports. And with the growth of online marketing, some groups are finding new and creative ways to communicate with their supporters without producing costly, bulky reports.

How can your organization get more mileage out of its annual report? What are some creative ways to present it to donors and supporters? How can your organization use online tools to present its annual report in new ways?

Experts will be available to answer these and other questions about how to create a better annual report. More information about the discussion, to be held Tuesday, Sept. 9, at noon U.S. Eastern time, is available at http://philanthropy.com/live.

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