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The Chronicle of Philanthropy
News Updates

July 06, 2009

Online Discussion Tomorrow: Monthly Giving

Join The Chronicle on Tuesday, July 7, for a live online discussion about how to create successful monthly donation programs.

The discussion will explain the basics of an electronic funds-transfer program. Participants also will learn how they can set up these programs at their organizations, how to choose a vendor, and what messages they should be sending to prospective donors.

Our guests will be two fund raisers who have worked to set up such programs at small organizations.

The Chronicle’s online discussions are free and open to everyone. People who ask questions in advance have a better chance of getting answers.

Comments

  1. I’ve been advised, and have also found in research, that telemarketing should follow-up a DM appeal for monthly support. How important is telemarketing to the success of monthly giving and what should you know if you can’t afford telemarketing but are running a monthyl giving program, nonetheless. Thank you.

    — karen    Jul 6, 02:40 PM    #

Commenting is closed for this article.




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