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NEW BOOKS
Simple Ways Fund Raisers Can Relate to Donors
By M.J. Prest
The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships
by Ken Burnett
Ken Burnett, an international fund-raising and marketing consultant living in Melrand, France, distills his advice about increasing donations into 89 concise chapters.
With topics such as "technique mustn't obscure sincerity"...