The Chronicle of Philanthropy

NEW BOOKS

Fresh Fund-Raising Ideas for Schools

By Anne W. Howard

Fundraising: 50 Proven Strategies for Successful School Fundraisers
by Frank Sennett

Fund raising for education must move past candy sales and spaghetti dinners to fun and creative events that help motivate donors, writes Frank Sennett, who teaches at the University of California at Los Angeles.

"If you treat school fund raising as drudgery,...

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