The Chronicle of Philanthropy

NEW BOOKS

Sociologist Studies 'Awareness Ribbons' and Their Wearers

By Anne W. Howard

Ribbon Culture: Charity, Compassion, and Public Awareness
by Sarah E.H. Moore

This sociological study of the recent charity-ribbon trend examines the symbol's meanings, transformation, and commodification, and explores the wearers' reasons for publicly displaying their vaguely defined "awareness" of a particular cause.

Sarah...

To continue reading this Premium article, you must have a Chronicle account AND a subscription or online pass.

Subscriptions start at $42.50 for 12 issues; a 24-hour Web pass for under $10.

 

Subscribe | About The Chronicle | Contact us | Terms of use | Privacy policy | Help