Fundraising Fundamentals
How to Turn Event Participants Into Long-Term Donors
Susan Paresky, chief of fundraising at the Dana-Farber Cancer Institute, explains how to figure out which participants in walkathons and other events are charitably inclined and have the resources to give and how to pursue them.
The Biggest Challenge for Fundraisers
The "death of the unrestricted gift" and the struggle to get people to give more are top-of-mind problems facing charity officials we interviewed. Share your biggest worries.
Mobile-Payment Devices Spur Spontaneous Gifts
As people carry less cash, charities say they are reaping benefits by letting people swipe their credit cards into retooled smartphones whenever or wherever they want to make contributions. 
2012 Foundation Survey
Seventy-one percent of foundations told The Chronicle their giving would be flat or drop this year. That's largely because their assets slipped last year by 3.5 percent, and are still far from returning to pre-recession levels.
Prospecting
View more >>News
- Charities Seek Some of Facebook’s Billions
- Fundraisers’ Pay Didn’t Keep Up With Inflation Last Year
- Pioneering Evaluation Group Plans to Fold
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Charities Urged to Ask Tough Questions About Matching Drives
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As More Charities Promote Matching Gifts, Donors Grow Skeptical
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Champions of Small Schools Struggle After Gates Fund Pulls Out
- How Charities Predict Their Fundraising Will Fare in 2012
- What Trustees Are Asked to Give
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