The Chronicle of Philanthropy | Fundraising Fundamentals http://philanthropy.com/section/Fundraising-Fundamentals/538/ Sat, 26 May 2012 08:24:10 EDT <![CDATA[How to Turn Event Participants Into Long-Term Donors]]> http://philanthropy.com/article/article-content/131873/ http://philanthropy.com/article/How-to-Turn-Event-Participants/131873/ Susan Paresky, chief of fundraising at the Dana-Farber Cancer Institute, explains how to figure out which participants in walkathons and other events are charitably inclined and have the resources to give and how to pursue them.

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Mon, 14 May 2012 15:06:00 EDT
<![CDATA[Five Words That Helped a Nonprofit Raise More Money]]> http://philanthropy.com/article/article-content/131572/ http://philanthropy.com/article/Five-Words-That-Helped-a/131572/ Women tend to give more money to charities that use words like "caring" and "compassionate" as they pitch the gift, an Indiana radio station learned. But the approach doesn't work for men.

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Mon, 16 Apr 2012 17:47:00 EDT
<![CDATA[Easy Steps to Attract Online Gifts]]> http://philanthropy.com/article/article-content/131160/ http://philanthropy.com/article/Easy-Steps-to-Attract-Online/131160/ An online-giving expert and a fundraiser at a New York food bank discuss how charities can improve their Web sites to attract more donations.

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Fri, 23 Mar 2012 13:35:00 EDT
<![CDATA[How to Attract Individuals to Give]]> http://philanthropy.com/article/article-content/130780/ http://philanthropy.com/article/How-to-Attract-Individuals-to/130780/ Two fundraising experts advise charities on the best ways to ask for money and then thank those who give.

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Tue, 14 Feb 2012 17:13:00 EST
<![CDATA[9 Tips for Raising More Money in 2012]]> http://philanthropy.com/article/article-content/130372/ http://philanthropy.com/article/9-Tips-for-Raising-More-Money/130372/ Fundraisers must remember to focus on the basics, including reminding donors what their money is accomplishing.

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Tue, 17 Jan 2012 15:00:00 EST
<![CDATA[Last-Minute Tips for Year-End Fund Raising]]> http://philanthropy.com/article/article-content/130036/ http://philanthropy.com/article/Last-Minute-Tips-for-Year-End/130036/ Showing donors where their money is going and talking about increased demands on nonprofits: ideas for attracting donors still deciding how much they want to give by the end of 2011.

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Wed, 07 Dec 2011 12:55:00 EST
<![CDATA[Year-End Fund Raising: What You Need to Know]]> http://philanthropy.com/article/article-content/129790/ http://philanthropy.com/article/Year-End-Fund-Raising-What/129790/ Two fund-raising experts offer advice on the smartest investments of time and energy for charities seeking to tap the holiday giving spirit.

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Tue, 15 Nov 2011 17:03:00 EST
<![CDATA[How to Keep the Momentum Going After an Event]]> http://philanthropy.com/article/article-content/129448/ http://philanthropy.com/article/How-to-Keep-the-Momentum-Going/129448/ Lisa Reilly, executive director of the Emelin Theatre, and R. Tara Slone, a marketing consultant, discuss how to follow up with supporters and potential new donors after an event.

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Mon, 17 Oct 2011 18:02:00 EDT
<![CDATA[Getting Ready to Ask for a Big Gift]]> http://philanthropy.com/article/article-content/128998/ http://philanthropy.com/article/Getting-Ready-to-Ask-for-a-Big/128998/ Andrea Kihlstedt, a co-founder of Asking Matters, and Megan Hodges, a fund raiser at Harlem RBI, explain how to prepare volunteers and staff members before seeking a big gift.

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Thu, 15 Sep 2011 11:42:00 EDT
<![CDATA[Devising a Fund-Raising Plan]]> http://philanthropy.com/article/article-content/128707/ http://philanthropy.com/article/Devising-a-Fund-Raising-Plan/128707/ Sue Dunning, executive director of Big Brothers Big Sisters of Mercer County, in New Jersey, and Amy Eisenstein (left), a fund-raising consultant, talk about how to research, develop, and carry out a long-term plan to win donations.

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Tue, 16 Aug 2011 16:06:00 EDT
<![CDATA[Turning Board Members Into Effective Fund Raisers]]> http://philanthropy.com/article/article-content/128315/ http://philanthropy.com/article/Turning-Board-Members-Into/128315/ In the first installment of Fund-Raising Fundamentals, a new Chronicle podcast, Gail Perry, a consultant and author, discusses how trustees can help groups raise money.

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Wed, 20 Jul 2011 22:39:00 EDT