Fund Raising
Outlook for Giving in 2011 Is Lackluster, Charities Say
Nonprofits are taking a back-to-basics approach, focusing on reaching out to loyal and wealthy donors, as they seek to overcome continued challenges from the sputtering economy.
Innovative Fund-Raising Ideas
-
A Pitch to Recycle Pays Off for Goodwill

Goodwill persuaded clothing companies to urge consumers to recycle used apparel and create a "donation impact calculator" to show supporters exactly what services their gifts...
-
Boot Camp Focuses on Fund Raising

Volunteers of America is training its leaders and staff members to raise private money as government money becomes more uncertain.
-
Homelessness Group Takes Its Appeal to Big Donors

Union Rescue Mission borrowed an idea from business and sent a prospectus, showing its accomplishments and challenges, to its 50 top donors.
-
Religious Group Starts Research Effort to Show Donors Results

American Bible Society says demonstrating that it won't finance underperforming ministries reassures supporters.
-
A New Spin on Auctions Yields a 'Seismic Change’ for Social-Service Group

Lutheran Social Service's Minnesota chapter asked donors to "bid" their donations to pay for the organization's work at an event that raised more than twice as much as a...
Giving USA 2011
-
How Different Causes Fared in 2010—and What 2011 May Bring
How much “Giving USA” said donations increased or decreased to specific causes, plus The Chronicle’s reporting on the prospects for 2011.
-
'Giving USA’ Forecasts Tough Years Ahead for Fund Raisers
Donations dropped far more sharply in the recession than the report had said last year, and researchers say it will take years to recover.
- Giving Rose by 2.1% Last Year, New Estimate Shows
Live Events
-
Discussion Transcript: The Outlook for Fund Raising
Read the transcript from our online discussion about the state of giving in 2011 as reported by "Giving USA," which estimates how much charities raised in 2010.
Previous Surveys
-
Americans Gave a Lot Less in the Recession Than Experts Predicted
New IRS figures show that giving probably dropped by as much as 20 percent in the deepest parts of the downturn--a sign that nonprofits have a bigger hole to climb out of...
-
How Did Giving Fare Last Year?
Giving USA, the annual tally of donations, found that contributions from private sources dropped by 3.2 percent last year. But some fund raisers and scholars wonder...





Get more great stories about the nonprofit world delivered to your inbox every weekday. 



