The Chronicle of Philanthropy | Social Good http://philanthropy.com/section/Social-Good/365/ Tue, 21 May 2013 22:17:25 EDT <![CDATA[Unleashing the Power of Mothers and Blogs to Push Good Causes]]> http://philanthropy.com/article/article-content/138891/ http://philanthropy.com/article/Unleashing-the-Power-of/138891/ Jennifer James has built a network of 1,000 mothers who write about health, education, hunger, and other causes as a way to raise money and get attention for charities.

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Thu, 09 May 2013 10:14:00 EDT
<![CDATA[Why Charities Should Use More Kinds of Social Media]]> http://philanthropy.com/article/article-content/138221/ http://philanthropy.com/article/Why-Charities-Should-Use-More/138221/ Don’t limit your organization to Facebook and Twitter. Encourage your whole staff to use a wide variety of social-media sites.

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Thu, 04 Apr 2013 14:42:00 EDT
<![CDATA[How Charities Stifle Employee Passion Online]]> http://philanthropy.com/article/article-content/137667/ http://philanthropy.com/article/How-Charities-Stifle-Employee/137667/ Requiring employees to keep separate personal and professional social-media accounts gets in the way of spreading the word about important nonprofit causes, says a digital strategist.

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Thu, 07 Mar 2013 00:00:00 EST
<![CDATA[How Nonprofits Can Build Loyal Communities Online]]> http://philanthropy.com/article/article-content/137297/ http://philanthropy.com/article/How-Nonprofits-Can-Build-Loyal/137297/ Figuring out why your organization wants a strong network of supporters online is a question more nonprofits should ask, says Sarah Robinson, author of Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities.

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Wed, 13 Feb 2013 14:01:00 EST
<![CDATA[Shrewd and Simple Approaches to Social Media]]> http://philanthropy.com/article/article-content/136697/ http://philanthropy.com/article/ShrewdSimple-Approaches/136697/ Bombarding readers with messages on lots of topics doesn't work. That's one of many tips offered by the nonprofit marketing consultant Kivi Leroux Miller.

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Wed, 23 Jan 2013 13:38:00 EST
<![CDATA[How #GivingTuesday Built a Powerful Network]]> http://philanthropy.com/article/article-content/136231/ http://philanthropy.com/article/How-GivingTuesday-Built-a/136231/ The key to success for the giving day wasn't technology, but the way organizations—including the United Nations Foundation—worked together, says Henry Timms, the nonprofit leader who devised the idea.

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Wed, 12 Dec 2012 00:00:00 EST
<![CDATA[Why You Need to Keep an Eye on Social Media]]> http://philanthropy.com/article/article-content/135752/ http://philanthropy.com/article/Why-You-Need-to-Keep-an-Eye-on/135752/ Fundraisers, chief executives, and others need to understand what challenges Facebook, Twitter, and other sites can bring to a nonprofit’s reputation, says Allyson Kapin, founder of Women Who Tech.

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Wed, 14 Nov 2012 00:00:00 EST
<![CDATA[Online Fundraising and the Meaning of Life]]> http://philanthropy.com/article/article-content/134910/ http://philanthropy.com/article/Online-Fundraisingthe/134910/ A filmmaker who raised $150,000 for a documentary about life's biggest question shares lessons about seeking money on the mass fundraising site Indiegogo.

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Mon, 08 Oct 2012 11:36:00 EDT
<![CDATA[How Nonprofits Can Weave Stronger Networks]]> http://philanthropy.com/article/article-content/134130/ http://philanthropy.com/article/How-Nonprofits-Can-Weave/134130/ June Holley, an author and consultant, discusses how organizations can use social networks to connect previously overlooked supporters to their causes.

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Tue, 04 Sep 2012 15:34:00 EDT
<![CDATA[Promoting Smart Online Conversations]]> http://philanthropy.com/article/article-content/133375/ http://philanthropy.com/article/Promoting-Smart-Online/133375/ The Patterson Foundation recruits experts to participate in real-time online conversations about innovations in news media and then shares the key findings with others. The approach avoids the mudslinging that happens when forums are open to everyone.

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Mon, 06 Aug 2012 00:00:00 EDT
<![CDATA[Keeping It Simple: What Nonprofits Can Learn From Steve Jobs]]> http://philanthropy.com/article/article-content/132727/ http://philanthropy.com/article/Keeping-It-Simple-What/132727/ A former Apple employee describes how nonprofits can create a culture of simplicity much like the one that guided the founder of one of the world's most successful companies.

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Thu, 05 Jul 2012 09:00:00 EDT
<![CDATA[How Businesses Raise Money for Charity on Social Networks]]> http://philanthropy.com/article/article-content/132141/ http://philanthropy.com/article/How-Businesses-Raise-Money-for/132141/ A bank in Maine worked with six nonprofits to spread the word about a cause-marketing effort.

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Tue, 05 Jun 2012 17:08:00 EDT
<![CDATA[Using Pinterest to Raise Money: One Charity's Experiment]]> http://philanthropy.com/article/article-content/131766/ http://philanthropy.com/article/Using-Pinterest-to-Raise/131766/ Ian Haisley, director of online strategy at Opportunity International, discusses a Mother's Day fundraising campaign based on an online quilt board inspired by Pinterest.

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Wed, 02 May 2012 12:06:00 EDT
<![CDATA[How and Why Causes Gain Momentum Online]]> http://philanthropy.com/article/article-content/131440/ http://philanthropy.com/article/HowWhy-Causes-Gain/131440/ Learn how social media have helped fuel large-scale public displays such as protests sparked by the death of Trayvon Martin.

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Thu, 05 Apr 2012 12:43:00 EDT
<![CDATA[Building Better Nonprofit Blogs]]> http://philanthropy.com/article/article-content/131134/ http://philanthropy.com/article/Building-Better-Nonprofit/131134/ Britt Bravo, a communications consultant, explains why blogs still play an important role in attracting supporters and sharing information—and shows nonprofits how to make them fresh and exciting.

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Fri, 09 Mar 2012 11:53:00 EST
<![CDATA[The Power of Stories in Social Change]]> http://philanthropy.com/article/article-content/130671/ http://philanthropy.com/article/The-Power-of-Stories-in-Social/130671/ Mark Horvath, founder of InvisiblePeople.tv, discusses how nonprofits with few resources can use video and other tools to spread the word about their work and the people they serve. He is joined by Michael Margolis, a consultant who advises nonprofits on sharing stories.

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Fri, 03 Feb 2012 12:06:00 EST
<![CDATA[Listening to Donors on Facebook]]> http://philanthropy.com/article/article-content/130086/ http://philanthropy.com/article/Listening-to-Donors-on/130086/ The charity Epic Change, which supports activists worldwide, says its best ideas evolve from a "super-secret Facebook group" made up of its most hard-core fans.

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Tue, 13 Dec 2011 10:00:00 EST
<![CDATA[What Nonprofits Can Learn From Occupy Wall Street]]> http://philanthropy.com/article/article-content/129622/ http://philanthropy.com/article/What-Nonprofits-Can-Learn-From/129622/ Foundations and other nonprofits can test whether they are truly open by comparing themselves to the rapidly spreading social movement.

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Wed, 02 Nov 2011 14:35:00 EDT
<![CDATA[How to Seek Volunteers Using Social Networks]]> http://philanthropy.com/article/article-content/129295/ http://philanthropy.com/article/How-to-Seek-Volunteers-Using/129295/ Social networks help charities recruit volunteers and give them a way to spread the word about the charities they help.

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Thu, 06 Oct 2011 15:14:00 EDT
<![CDATA[How Foundations Can Support Online Movements]]> http://philanthropy.com/article/article-content/128913/ http://philanthropy.com/article/How-Foundations-Can-Support/128913/ Two grant makers explain how foundations can advance their missions and the charities they support by relying on social networks.

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Thu, 08 Sep 2011 14:53:00 EDT
<![CDATA[Should Nonprofits Dive In to Google+?]]> http://philanthropy.com/article/article-content/128530/ http://philanthropy.com/article/Should-Nonprofits-Dive-In-to/128530/ Beth Kanter, co-author of The Networked Nonprofit, discusses whether nonprofits should begin investing time in the new Google+ social network.

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Thu, 04 Aug 2011 18:44:00 EDT
<![CDATA[Escaping the Filter Bubble: Lessons for Nonprofits]]> http://philanthropy.com/article/article-content/128154/ http://philanthropy.com/article/Escaping-the-Filter-Bubble-/128154/ Eli Pariser, author of The Filter Bubble: What the Internet Is Hiding From You, talks about the challenges nonprofits face in getting attention online.

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Thu, 07 Jul 2011 11:37:00 EDT
<![CDATA[How Small Groups Can Put Social Networks to Use]]> http://philanthropy.com/article/article-content/127745/ http://philanthropy.com/article/How-Small-Groups-Can-Put/127745/ In our most recent edition of Social Good, host Allison Fine talks with two social-media managers at small groups about the best ways for organizations with limited resources to use social networks to advance their causes.

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Thu, 02 Jun 2011 11:46:00 EDT
<![CDATA[The Connection Between Groupon and Charity]]> http://philanthropy.com/article/article-content/127436/ http://philanthropy.com/article/The-Connection-Between-Groupon/127436/ Patty Huber, of the popular coupon Web site Groupon, discusses how the site is using its platform to help raise money for and awareness about nonprofits.

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Fri, 06 May 2011 13:23:00 EDT
<![CDATA[Social Media From the Philanthropist's Perspective]]> http://philanthropy.com/article/article-content/127036/ http://philanthropy.com/article/Social-Media-From-the/127036/ Much of the discussion around social media lately has focused on its usefulness to nonprofits, especially fund raisers. This podcast delves into the viewpoint from the philanthropist's side.

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Wed, 06 Apr 2011 17:55:00 EDT
<![CDATA[Social-Media Lessons From the Middle East Crisis]]> http://philanthropy.com/article/article-content/126566/ http://philanthropy.com/article/Social-Media-Lessons-From-the/126566/ How does the use of social media during the recent uprisings in the Middle East affect nonprofits? Two experts offer their ideas.

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Thu, 03 Mar 2011 10:25:00 EST