8 Tips for Raising Money on Social Networks
Spread social-media work around the office and don't beg: advice from the experts on smart tactics for charities.
Social Media Survey
Only one big nonprofit has raised more than $1-million through social networks, a Chronicle survey finds, but dozens are experimenting with ways to seek donations.
- Disease Charity Motivates Supporters on Facebook
- Social-Media Campaign Honors Mothers—and Draws Aid for Female Activists
- Nature Conservancy Emphasizes Relationships, Online and Off
- A Celebrity’s Boost on Twitter Aids Atlanta Hospital
- Online Board Game and Other Features Aid March of Dimes on Facebook
- A Massage Chain Rewards Social-Network Activity
- Pet Contest Raises Big Money on Facebook
- A Contest Raises a Charity’s Profile
- Aid Group Raises Money With Online-Game Tie-In
Everyone who works at nonprofits needs to be involved in social-network outreach, says a nonprofit consultant.
Nonprofits can monitor groups that care about their cause and find potential donors and board members through the network.
The organization has found itself well prepared to respond immediately to controversies thanks to an improved strategy for advocacy efforts.
- Social-Media Success for Non-Sexy Causes
- The Faces Behind the Twitter Handles
- Social Media Aid Efforts to Help Haiti Earthquake Victims
- Few Charities Have Social-Media Policies
- Social-Media Policies Help Charity Workers Navigate a New World
- Social-Media Contests Bring In Donations and Enthusiastic Supporters
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Social Good: A Chronicle Podcast About Social Media
Jennifer James has built a network of 1,000 mothers who write about health, education, hunger, and other causes as a way to raise money and get attention for charities.
Read the transcript of a live discussion about the best ways to use social media to strengthen ties with people in their 20s and early 30s.